I started as a radiographer and spent the next two decades moving through clinical systems, medical technology, and international roles, training teams and working for some of the biggest healthcare companies in the world.

From the outside, it looked fine. Good money, interesting work, planes and hotels. From the inside, I felt stuck. Not dramatically. Just the slow, accumulating kind of stuck that healthcare professionals are very good at explaining away.

The breaking point

After one particularly brutal contract, I made the decision to walk away. No backup plan. No safety net. Just the clear knowledge that staying was worse than leaving.

It still took a few more years to actually have my last shift.

That gap, between the decision and the move, is where most people live. And it’s longer than it needs to be.

The rebuild

After COVID, my wife and I started a cleaning business. It was a stopgap, an entry point into running something of my own. It grew faster than expected. But cleaning was never the end goal.

What I kept coming back to was the people I’d left behind. Healthcare professionals in the same position I’d been in: capable, experienced, quietly running out of reasons to stay, and with no real picture of what else was possible.

That’s what Via Nova is. A structured process for working out what you have to offer, what you can actually afford, and what the plan looks like. Built on the framework I wish I’d had.

Today

I work with healthcare professionals who are serious about making a move. I’ve helped clients acquire businesses, launch consultancies, transition careers, and leave roles that were draining them.

My goal is to help 1,000 healthcare professionals do the same. That number matters to me. It’s not a marketing line.